6.22.2008

[Store Spotlight]: The ULTA-MATE Beauty Destination!



Okay, I might be late when it comes to reporting this AMAZING store, but it’s new to me so I’m excited.

Has anyone been inside Ulta Beauty?

I always saw it, but prejudged it as being a wannabe Sephora with products that were not quality. I was wrong, oh so very wrong. I had just gotten a new haircut and was looking for something to play up my layers and bangs, so I figured I’d check out the Ulta near the salon.

As soon as I walked in, my jaw dropped. Ulta is the ULTA-MATE beauty playground! I was like a kid in candy store! Well… I was like myself in a candy store….

Anyway, this store had everything in your local CVS or Walgreens times 10. They include the full product lines of brands such as L’Oreal H.I.P., Maybelline and more. You know how sometimes you can’t find the H.I.P. cream eyeliner color you want? That seems like it will never be a problem at Ulta.

That’s not all. Ulta has everything you could EVER think of possibly wanting. It’s a product junkie’s paradise. They have skincare, nailcare galore (Essie, OPI, Sally Hansen, etc.), hair products unlimited and so much more. They have a full salon within the store and include literally EVERY SINGLE hair product line that there is. They have everything from Redken to Joico to Ojon and so much more. I was literally overwhelmed!

As I continued to marvel at this place, I saw the holy grail of any store… the clearance section!

They had the best clearance deals I could have imagined. I found a great paddle brush for $1.99 (they usually go for about $7-$14), an OPI basecoat and topcoat set for $4.99 (Just one of those would sell for $8) and an abundance of other deals.

One of the great things that sets Ulta apart is that they sell small sample sizes of products for non-committal types like myself. You can buy a small bottle of a more expensive item for as little as $3.95 instead of shelling out $20 on the full size. Hell, you might be able to stretch the sample and never buy the full size (TIP for my fellow bargain shoppers).

Anyway, I could go on and on and ON about this store. The fact is, you need to see it for yourself.

The only Ulta I know of in Miami is in the Southland Mall, but I’m sure there are more.

Find your local Ulta store here.

P.S. Bring a male friend with you so you are not encouraged to go BANKRUPT. If you took me with you, we’d both go bankrupt, which is NOT advised.

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